Marketing

MARKETING Marketing is a process or quadment of enquirying into identifying consumer needs and applying suitable scathe, output, surface and promotion strategies in discern to satisfy these needs profitably. It is a business function which aims to relate the business to the consumer and aims to get the right product having the right scathe to the right place at the right time. Market is a group of consumers having similar needs. It can be a place where the consumers are or could be slew debauching done whatever medium of communication like internet. It includes every(prenominal) the flow rate and potential buyers of a good on service. Two groups of commercialize work market Consumer market Business market includes all people and organisations which buy product for 3 reasons: - Manufacturing a product e.g. textile manufactures buy machines and designers for textile. - To re merchandise not manufacturing but buy products to sell again e.g. can dealers, retailers, distributors - To use in travel apace the business on daily basis e.g. lightening in a school, stationery for organisations offices, computer systems for the business, surety system, split air conditioners. Consumer market are the ultimate consumers closure consumers who consume either by themselves, family members or for the household e.g. for pets, diapers for babies.

growing of Marketing 1. Product penchant stage 2. Production preference 3. Sales predilection 4. Market orientation Product orientation stage Initialized in 18th century during industrialization. They try to shanghai u! nique products without keeping customers needs in mind as there was very less competition. Production orientation excitement on quality of product and production methods increased. However, no search on needs of the customers. Competition increases. They only compulsion to slew down their costs and improve their quality. Sales orientation previous 2nd World War efforts on distribution of...If you compliments to get a full essay, order it on our website: BestEssayCheap.com

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